September 2011


IBM Press has publsihed books on social networking for years.  Here’s a quick recap:

The Social Factor by Maria Azua

Web 2.0 and Social Networking for the Enterprise by Joey Bernal

Lotus Connections by Tim Speed

Audience, Relevance and Search by James Mathewson, Frank Donatone

And publishing this week, Get Bold by Sandy Carter

Standing ovation for all these IBMers who get it and work tirelessly to help companies become a social business.

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Cognos Report StudioIt’s been book publishing a go-go here at IBM Press Books.  We have 5 books publishing in the next six weeks and I am trying to keep all the balls in the air.  Nothing has dropped yet – but this juggling act is no small feat.  I love being able to launch a book at an event. We were able to do that this year at Lotusphere – where we had Mastering XPages ship directly from the printer to the conference.  It creates a ton of hoopla for book and its fun to see people clamor in line to get it hot off the press.

For IBM’s IOD 2011 conference, we will  have a much anticipated book available – IBM Cognos 10 Report Studio – Practical Examples.  This is our first IBM Press book that covers Cognos and are thrilled to add it to the portfolio.  The authors are instructors – so they are in the trenches everyday teaching customers how use the product.  If you are at IOD – be sure to meet Filip and Roger at their book signing. 

About the Book

This book provides advanced know how. Using practical examples based on years of teaching experiences as IBM Cognos instructors, the authors provide you with examples of typical advanced reporting designs and complex queries in reports. The reporting solutions in this book can be directly used in a variety of real-world scenarios to provide answers to your business problems today. The complexity of the queries and the application of design principles go well beyond basic course content or introductory books. IBM Cognos 10 Report Studio: Practical Examples will help you find the answers to specific questions based on your data and your business model. It will use a combination tutorial and cookbook approach to show real-world IBM Cognos 10 Report Studio solutions. If you are still using IBM Cognos 8 BI Report Studio, many of the examples have been tested against this platform as well. The final chapter has been dedicated to showing those features that are unique to the latest version of this powerful reporting solution.

SAVE 35% and Free Shipping in the US with Coupon Code: IBM6757

Order here.

IBM Press is looking for authors. To obtain the proposal form and view the guidelines start here.

Sandy Carter Get Bold

 

The hottest pre-order book on the IBM Press Book website is Sandy Carter’s Get BOLD.  At IBM, I think of this VP as Social Media Sandy.  She has been entrenched in Social Media/Social Business since the start of the evolution.  Or is a marketing evolution?   She was writing about it before I knew what it was.  Her teams were using the tools in their infancy and I found myself learning and doing by following their lead.  Oh  – they are using YouTube.  They send messages from Twitter.  They have a Facebook page.  I was able to transform IBM Press Book marketing by watching.  But enough about me.  Sandy has the coolest title at IBM – Vice President of Social Business Evangelism.  Her newest book, Get Bold: Using Medial To Create a New Type of Social Business  is publishing in a few weeks and Amazon has it as 35% off.

There’s a whole page about the book here and  you can get chapter for FREE.  p.s. There are case studies galore – which is always my favorite part!